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Commercial Projects vs Wedding & Event Projects: Key Differences
Many people think photography is photography, but commercial and wedding/event work are completely different worlds. 1. Purpose Commercial Goal: Sell a product or service Target: Audience/customers Wedding & Event Goal: Capture memories Target: Family & friends 2. Style Commercial Precise Controlled lighting Planned scenes Brand-focused visuals Wedding & Event Real moments Candid shots Fast reactions Emotional storytelling 3. Preparation Commercial Briefing meeting Shot list
Allen Mohammadzadeh
4 days ago1 min read


Surviving as a Photographer in a Challenging Economy
This is real talk. Many talented photographers struggle not because they are bad artists, but because they don’t know how to adapt. Here’s a survival guide: 1. Offer Subscription Packages Instead of one-time projects, offer monthly retainer plans: 4 posts 2 videos 1 photoshoot Editing included Clients love fixed monthly cost. 2. Diversify Your Services Not just photography — add: Videography Reels creation Graphic design Social media content strategy Drone work (You already d
Allen Mohammadzadeh
7 days ago1 min read


How to Become a Photographer
Step-by-Step Guideline Photography is one of the most exciting careers because anyone can start, but success requires strategy. Here is a real-world roadmap: Step 1 — Learn the Fundamentals Exposure ISO Aperture Shutter speed Composition Lighting Step 2 — Choose Your Niche Niches include: Weddings Commercial / product Automotive Real estate Portraits Events Corporate videography You don’t have to choose immediately — experiment first. Step 3 — Get the Right Gear (Without Goin
Allen Mohammadzadeh
Dec 29, 20251 min read


Economic Impact on Photography & Videography Businesses: Pros & Cons
Every photographer knows this reality: Your business is directly affected by the economy. When money flows, content flows. When money stops, projects slow down. How Economic Downturns Affect Photographers 1. Clients cut “non-essential” costs Weddings become smaller. Businesses delay content creation. People choose cheaper photographers. 2. Pricing pressure You hear this a lot: “Can you do it cheaper?” 3. Lower frequency of bookings Especially in: Commercial projects Promotion
Allen Mohammadzadeh
Dec 24, 20251 min read
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